Are you comfortable with your site and the message that it provides to your site visitors? If you visited your website for the first time, would you be able to find relevant information? Would you want to find out more about your company? Do you think that your current website design provides your users with easy to find information or provides them with obstacles and causes frustration?
With the current economy and the need to reduce overhead costs it may be a good idea to begin considering outsourcing your web project needs to a vendor/consultant.
Let’s face it, we all know the situation with the economy and the need to cut costs internally as much as possible. Last week layoffs surged to over 300,000 since late August 2008 (see Techcrunch article for specifics http://www.techcrunch.com/2009/02/17/tech-layoffs-surge-to-300000/) with more layoffs announced and in all probability, more coming.
With ...
Continue Reading →FEB
Cross Media Marketing Campaign Tips
Posted by: Dexter Sharon
A Cross Media Campaign is exactly as it sounds. Distributing your information in multiple mediums – direct mail, email, web or PURL’s (Personalized URL’s).
The time has come and you’re ready to begin your Cross Media Campaign. Where to start?
A campaign can be designed and executed to meet any organizations needs. Below are items you’ll want to ensure you have covered before embarking upon your campaign:
• In order to have a successful campaign you’ll need to determine your desired end ...
Continue Reading →NOV



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