Posts Tagged 'Blogs'

This is a common question among many organizations and associations.  Should you become involved in Social Media as a company or not? The biggest challenge faced by associations is time and staff.  Everyone has had to cut staff and/or take on multiple responsibilities over the past year or so and no one  has the time to add another responsibility.  Social Media involvement does take a commitment whether from one or multiple staff members.

There are a few ways that involvement can be addressed ...

Last month I decided to begin a Social Media Adventure by starting with a new company that did not have a web presence.  Well, the one company has turned into several and everything has become so very exciting.

The tools and tips in the first two posts were definitely the starting points.  The referenced sites and materials which are included in the first two posts are definitely worth a visit and read.  Click here to return to the ...

The beginning of my social media adventure includes working with my client on their website and marketing goals.  Outlining the goals are an important step in this process and helps define the strategy going forward.  Goals should include:

• Overall goal of the website – is the site to increase membership, increase product sales, increase attendance at meetings/classes, provide information to users (members and non-members), establish client as a source of knowledge in their vertical market, etc.

• Based upon the ...