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	<title>Comments on: Electronic Marketing &amp; Social Media</title>
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	<description>Web Consulting, Strategies &#38; Solutions</description>
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		<title>By: Sharon Dexter</title>
		<link>http://www.isisinternettechnologysolutions.com/social-media/electronic-marketing-social-media/comment-page-1/#comment-677</link>
		<dc:creator>Sharon Dexter</dc:creator>
		<pubDate>Mon, 15 Mar 2010 14:25:22 +0000</pubDate>
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		<description>Hi Marty,

Thanks for the information and you are correct, response rates from PURL&#039;s are pretty good compared to a standard email campaign.  Making the customer feel like the content and page was created for them is easy with various tools and goes a long way to capturing customer focus.</description>
		<content:encoded><![CDATA[<p>Hi Marty,</p>
<p>Thanks for the information and you are correct, response rates from PURL&#8217;s are pretty good compared to a standard email campaign.  Making the customer feel like the content and page was created for them is easy with various tools and goes a long way to capturing customer focus.</p>
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		<title>By: Marty Thomas</title>
		<link>http://www.isisinternettechnologysolutions.com/social-media/electronic-marketing-social-media/comment-page-1/#comment-676</link>
		<dc:creator>Marty Thomas</dc:creator>
		<pubDate>Sun, 14 Mar 2010 20:37:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.isisinternettechnologysolutions.com/?p=335#comment-676</guid>
		<description>I recently had a client that brought in a 35.2% response rate from an PURL email campaign using Purlem. It was very simple and effective. I can forward you some details on the campaign if your interested.</description>
		<content:encoded><![CDATA[<p>I recently had a client that brought in a 35.2% response rate from an PURL email campaign using Purlem. It was very simple and effective. I can forward you some details on the campaign if your interested.</p>
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