What is “Value-Added”? According to Wikipedia, “Value Added refers to the additional value of a commodity over the cost of commodities used to produce it from the previous stage of production …”
Enough of the technical definition – What is Value Added and how can this be of benefit? Value Added is defining yourself as being a value to your client. 
This can be in the way of ...
Continue Reading →Posted by: Sharon Dexter
I recently attended a Webinar sponsored by What They Think.com titled “Q2 Economic Webinar with Dr. Joe Webb”.
The webinar focused on the current economic standings of the printing industry and future forecasts. It comes as no surprise to anyone that that the printing and publishing industry as a whole are feeling the effects of the economy. Year over Year employment has dropped on average 12.5% for printing production and 8.8% for publishers.
The ...
Continue Reading →Posted by: Sharon Dexter
In today’s economy and considering current technologies that are available there are alternative solutions for delivering content to users vs. the traditional print method. Traditionally printed pieces for annual meetings, reports, technical seminars or member directories can be accessed and delivered to the users via electronic mediums while still providing the users with the option to purchase the hard copy versions as well.
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