Archive for March, 2009

As a best practice, as with any strategic item in business, you should define goals for your website. Defining goals will assist in determining if your site can meet these goals or if your site needs to be structured differently.

Goals for your website can include items such as:

• Increase Membership
• Increase Users
• Increase product sales
• Increase interest in your company
• Generate leads

The next step – how do you get there?  Proper planning and strategies are vital. Once you have established the overall ...

Are you comfortable with your site and the message that it provides to your site visitors? If you visited your website for the first time, would you be able to find relevant information?  Would you want to find out more about your company?  Do you think that your current website design provides your users with easy to find information or provides them with obstacles and causes frustration?

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MAR

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